FEMME FRIDAY // Cap Beauty
In the world of green beauty the two visionaries behind CAP Beauty need no introduction. They have almost single handedly help to revolutionize the clean beauty movement by making it look so gorgeous.
With impeccable curation, and art direction that exceeds your average level of talent, these two friends - Cindy DiPrima and Kerrilynn Pamer - transformed their little West Village Manhattan shop into a jewel box mecca for natural skincare, spa treatments, and all forms of wellness goodness. They truly get it on just about every level.
And... this week they just launched a pretty awesome looking adaptogen and CBD Oil infusion called The Daily Hit. Perfect for upleveling all of your culinary creations.
These ladies have been supportive of The Balm from the very start, and for that we are very grateful. We are so thrilled that they will be joining us in Los Angeles this fall when they open their new shop in Fred Segal. We can't wait!
Thank you both for all that you are doing to transform this movement. So honored to all on board!
xx
CINDY DiPRIMA // Co-founder and Chief Creative Officer of CAP Beauty
One thing the internet doesn't know about you?
I have 4 planets in Virgo!
The can't live without it daily ritual that keeps you inspired?
Transcendental Meditation
What is in your desert island cosmetic bag, and how do you use it?
Everything from Julisis. In facials at CAP and daily, morning and night.
And since we are on an island.... what's your favorite way to use coconut?
I drink the water with a hit of Chlorella mixed in.
What impression do you want to leave?
That I was a beam of light.
KERRILYNN PAMER // Co-founder and Chief Executive Officer of CAP Beauty
One thing the internet doesn't know about you?
Someday I will have a horse named CAP.
The can't live without it daily ritual that keeps you inspired?
My Kundalini practice.
What is in your desert island cosmetic bag, and how do you use it?
May Lindstrom Jasmine Garden. I mist it all day long.
And since we are on an island.... what's your favorite way to use coconut?
I'd like to eat it straight out of its shell.
What impression do you want to leave?
That I was kind and inspiring.
